Better Business Bureau ( BBB )
The BBB has been around for a very long time ( before the internet existed ) and has established themselves as the company to talk to when you’ve gotten ripped off.
The BBB now offers their own Business trust seal which lets your customer see your rating with them.
While this can be a good thing, it can also have negative consequences. For instance, the BBB may post disputes online allowing others to see them. While their seal increases conversion overall, we believe that too much information can be a bad thing.
The BBB Online Trust seal will most likely increase your conversion rate but if your looking for a business seal we highly recommend you get the Trust Guard Multiseal package which is guaranteed to increase your conversion.